Last month, after a short hiatus, we relaunched The Main with a mission: to serve up stories that Montreal needs to read. We’re a digital magazine. We’re a curatorial platform. We’re a #LocalCollective. As part of our new mission, The Main will be driven by a specific editorial theme each month. Our first edition was all…
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How to Make it as a Jewelry Designer in Montreal
Julie Verfaillie has a problem. She can’t stop creating with her hands. Every time she comes up with a new jewelry design she’s already itching to create another one. “I suspect it has something to do with Attention Deficit Disorder,” she says, “but as a multidisciplinary artist I also recognize that my non-stop desire to…
Read MoreThis Startup Titan is Giving Back to the Community in a Monumental Way
“This used to be my office,” says Dax Dasilva with a laugh. The founder of Never Apart points to the enclosed glass room in front of us, decorated to look like an abandoned travel agency: unflattering dim light, gray carpet covered in airline logos, Hawaiian lei hanging off an open glass case like a guest…
Read MoreWhere to Take Dance Classes in Montreal
Taking a dance class is good practice for being a more courageous human. It’s always daunting to walk into an unfamiliar studio for the first time and then to dance amateurishly among strangers. But the risk-to-reward ratio is clearly in your favour. Worst case: you look clumsy in the mirror. Beyond that, it’s basically all…
Read MoreInside Moment Factory: The Montreal Studio That’s Changing the World
Moment Factory is a studio at the height of its powers. Based in Montreal, but with international branches spreading across the Northern Hemisphere, the award-winning multimedia and entertainment studio creates, well, moments: visceral, visual experiences that aim to reassess the way you interact, physically and mentally within a given environment. While this may seem like…
Read MoreThe Best Events (July 21 – July 27)
If you’re looking for places to go, people to see, things to buy, and food to eat, look no further than The Main’s weekly curated list of top-notch events. See the full list below, spanning from July 21st to July 27th, and stay tuned for your weekly update every Friday. Friday, July 21 5:00 –…
Read MoreCreating 18 Shades of Gay
Look up to the sky in Montreal’s gay village and you will see a rainbow. Six years ago, Claude Cormier and Yannick Roberge of the landscape art & design firm Claude Cormier + Associés Inc. brought a little magic to a stretch of St. Catherine street with over 150,000 pink balls cascading overhead. In celebration of Montreal’s…
Read MoreHow Old Is Montreal, Really?
Here’s something that might surprise you: Montreal is not 375 years old. Though it has been three-hundred and seventy-five years since French colonists established a small fortified village called Ville-Marie (near the Pointe à Callière archeological museum), human beings have lived on the island of Montreal for a much longer period of time. Exactly how…
Read MoreThe Montreal Studio Conquering the World of Lighting Design
Rachel Bussin leads us from room to room of the expansive, multi-levelled industrial space with her golden doodle, Bernie, following at her heels. Possessing an air of indisputable cool, Bussin, lead designer at Lambert & Fils, takes us through the studio’s various ecosystems; from the calm focus of the assembly room floor, decorated with lush…
Read MoreThe Little Montreal LGBTQ Press That Could
When long-time friends and current neighbours Ashley Fortier and Oliver Fugler decided to launch a small, independent press back in 2015, they didn’t have specific goals in mind for the future. With a focus on producing quality materials relevant to queer, feminist, and social justice communities, the two co-publishers of Metonymy Press, who met back…
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